Augmented Reality Market Size, Share, Growth, and Industry Analysis, By Type (Augmented Reality Glasses, Augmented Reality Display, and Other), By Application (Enterprise Commercial, Automotive, and Other), and Regional Insights and Forecast to 2032

Last Updated: 14 July 2025
SKU ID: 24445322
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Detailed TOC of Global Augmented Reality (AR) Market Professional Survey by Types, Applications, and Players, with Regional Growth Rate Analysis and Development Situation, from 2024 to 2032

  1. 1 Market Overview
    1. Product Overview and Scope of Augmented Reality (AR)
      1. Market Coverage
      2. Market Definition
    2. Market Analysis by Type
    3. Market Analysis by Application
    4. Market Analysis by Region
      1. Global Augmented Reality (AR) Market Size (Revenue) and CAGR (%) Comparison by Region (2019-2024)
      2. United States Augmented Reality (AR) Market Status and Prospect (2019-2024)
      3. Europe Augmented Reality (AR) Market Status and Prospect (2019-2024)
      4. China Augmented Reality (AR) Market Status and Prospect (2019-2024)
      5. Japan Augmented Reality (AR) Market Status and Prospect (2019-2024)
      6. India Augmented Reality (AR) Market Status and Prospect (2019-2024)
      7. Southeast Asia Augmented Reality (AR) Market Status and Prospect (2019-2024)
      8. Latin America Augmented Reality (AR) Market Status and Prospect (2019-2024)
      9. Middle East and Africa Augmented Reality (AR) Market Status and Prospect (2019-2024)
    5. Global Augmented Reality (AR) Market Size and Forecast
      1. Global Augmented Reality (AR) Revenue ($) (2019-2032)
      2. Global Augmented Reality (AR) Sales (2019-2032)
      3. Global Augmented Reality (AR) Average Price (2019-2032)
  2. Players Profiles
    1. Playstation
      1. Playstation Company Profiles
      2. Playstation Augmented Reality (AR) Product and Services
      3. Playstation Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Playstation Recent Developments/Updates
    2. Oculus VR
      1. Oculus VR Company Profiles
      2. Oculus VR Augmented Reality (AR) Product and Services
      3. Oculus VR Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Oculus VR Recent Developments/Updates
    3. Vuzix
      1. Vuzix Company Profiles
      2. Vuzix Augmented Reality (AR) Product and Services
      3. Vuzix Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Vuzix Recent Developments/Updates
    4. Avegant
      1. Avegant Company Profiles
      2. Avegant Augmented Reality (AR) Product and Services
      3. Avegant Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Avegant Recent Developments/Updates
    5. Visus
      1. Visus Company Profiles
      2. Visus Augmented Reality (AR) Product and Services
      3. Visus Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Visus Recent Developments/Updates
    6. OSVR
      1. OSVR Company Profiles
      2. OSVR Augmented Reality (AR) Product and Services
      3. OSVR Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. OSVR Recent Developments/Updates
    7. StarVR
      1. StarVR Company Profiles
      2. StarVR Augmented Reality (AR) Product and Services
      3. StarVR Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. StarVR Recent Developments/Updates
    8. Google
      1. Google Company Profiles
      2. Google Augmented Reality (AR) Product and Services
      3. Google Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Google Recent Developments/Updates
    9. HTC
      1. HTC Company Profiles
      2. HTC Augmented Reality (AR) Product and Services
      3. HTC Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. HTC Recent Developments/Updates
    10. FOVE
      1. FOVE Company Profiles
      2. FOVE Augmented Reality (AR) Product and Services
      3. FOVE Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. FOVE Recent Developments/Updates
    11. Blippar
      1. Blippar Company Profiles
      2. Blippar Augmented Reality (AR) Product and Services
      3. Blippar Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Blippar Recent Developments/Updates
    12. Infinity Augmented Reality
      1. Infinity Augmented Reality Company Profiles
      2. Infinity Augmented Reality Augmented Reality (AR) Product and Services
      3. Infinity Augmented Reality Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Infinity Augmented Reality Recent Developments/Updates
    13. Samsung Electronics
      1. Samsung Electronics Company Profiles
      2. Samsung Electronics Augmented Reality (AR) Product and Services
      3. Samsung Electronics Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Samsung Electronics Recent Developments/Updates
    14. Microsoft
      1. Microsoft Company Profiles
      2. Microsoft Augmented Reality (AR) Product and Services
      3. Microsoft Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Microsoft Recent Developments/Updates
    15. Daqri
      1. Daqri Company Profiles
      2. Daqri Augmented Reality (AR) Product and Services
      3. Daqri Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Daqri Recent Developments/Updates
    16. Zeiss
      1. Zeiss Company Profiles
      2. Zeiss Augmented Reality (AR) Product and Services
      3. Zeiss Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Zeiss Recent Developments/Updates
    17. Eon Reality
      1. Eon Reality Company Profiles
      2. Eon Reality Augmented Reality (AR) Product and Services
      3. Eon Reality Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Eon Reality Recent Developments/Updates
    18. Magic Leap
      1. Magic Leap Company Profiles
      2. Magic Leap Augmented Reality (AR) Product and Services
      3. Magic Leap Augmented Reality (AR) Sales, Price, Revenue ($), Gross Margin
      4. Magic Leap Recent Developments/Updates
  3. Competitive Environment: by Players
    1. Global Augmented Reality (AR) Revenue ($) and Market Share of Key Players
    2. Global Augmented Reality (AR) Sales and Market Share of Key Players
    3. Global Augmented Reality (AR) Average Price by Players
    4. Top 3 Augmented Reality (AR) Manufacturer Market Share in 2022
    5. Top 5 Augmented Reality (AR) Manufacturer Market Share in 2022
    6. Mergers & Acquisitions, Expansion
  4. Industry Chain Analysis
    1. Upstream Raw Material Suppliers of Augmented Reality (AR) Analysis
    2. Manufacturing Cost Structure Analysis
      1. Production Process Analysis
      2. Manufacturing Cost Structure of Augmented Reality (AR)
      3. Raw Material Cost of Augmented Reality (AR)
      4. Labor Cost of Augmented Reality (AR)
    3. Augmented Reality (AR) Industrial Chain Analysis
    4. Major Distributors by Region
    5. Customer Analysis
  5. Augmented Reality (AR) Market Dynamic and Trends, Marketing Strategy Analysis
    1. Drivers
    2. Restraints
    3. Opportunities
    4. Challenges
    5. Industry Development Trends under Global Inflation
    6. Impact of Russia and Ukraine War
    7. Industry News and Policies by Regions
      1. Augmented Reality (AR) Industry News
      2. Augmented Reality (AR) Industry Policies
    8. Porters Five Forces Analysis
      1. Threat of New Entrants
      2. Bargaining Power of Suppliers
      3. Bargaining Power of Buyers
      4. Threat of Substitutes
      5. Competitive Rivalry
    9. Marketing Channel
      1. Direct Marketing
      2. Indirect Marketing
      3. Marketing Channel Development Trend
  6. Global Augmented Reality (AR) Market Segment by Type (2019-2024)
    1. Global Augmented Reality (AR) Revenue ($) by Type (2019-2024)
    2. Global Augmented Reality (AR) Sales by Type (2019-2024)
    3. Global Augmented Reality (AR) Price by Type (2019-2024)
    4. Global Augmented Reality (AR) Sales, Revenue ($) and Growth Rate by Type (2019-2024)
      1. Global Augmented Reality (AR) Sales, Revenue ($) and Growth Rate of Augmented Reality Glasses (2019-2024)
      2. Global Augmented Reality (AR) Sales, Revenue ($) and Growth Rate of Augmented Reality Display (2019-2024)
      3. Global Augmented Reality (AR) Sales, Revenue ($) and Growth Rate of Other (2019-2024)
  7. Global Augmented Reality (AR) Market Segment by Application (2019-2024)
    1. Global Augmented Reality (AR) Revenue ($) by Application (2019-2024)
    2. Global Augmented Reality (AR) Sales by Application (2019-2024)
    3. Global Augmented Reality (AR) Sales and Growth Rate by Application (2019-2024)
      1. Global Augmented Reality (AR) Sale, Revenue ($) and Growth Rate of Enterprise (2019-2024)
      2. Global Augmented Reality (AR) Sale, Revenue ($) and Growth Rate of Commercial (2019-2024)
      3. Global Augmented Reality (AR) Sale, Revenue ($) and Growth Rate of Automotive (2019-2024)
      4. Global Augmented Reality (AR) Sale, Revenue ($) and Growth Rate of Other (2019-2024)
  8. Global Augmented Reality (AR) Market Segment by Region (2019-2024)
    1. Global Augmented Reality (AR) Sales and Market Share, Region Wise (2019-2024)
    2. Global Augmented Reality (AR) Revenue ($) and Market Share, Region Wise (2019-2024)
    3. Global Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
    4. United States Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. United States Augmented Reality (AR) SWOT Analysis
    5. Europe Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. Europe Augmented Reality (AR) SWOT Analysis
    6. China Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. China Augmented Reality (AR) SWOT Analysis
    7. Japan Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. Japan Augmented Reality (AR) SWOT Analysis
    8. India Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. India Augmented Reality (AR) SWOT Analysis
    9. Southeast Asia Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. Southeast Asia Augmented Reality (AR) SWOT Analysis
    10. Latin America Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. Latin America Augmented Reality (AR) SWOT Analysis
    11. Middle East and Africa Augmented Reality (AR) Sales, Revenue ($), Price and Gross Margin (2019-2024)
      1. Middle East and Africa Augmented Reality (AR) SWOT Analysis
  9. Global Augmented Reality (AR) Market Forecast Segment by Type
    1. Global Augmented Reality (AR) Revenue ($) and Sales Forecast by Type (2024-2032)
      1. Global Augmented Reality (AR) Revenue ($) Forecast by Type (2024-2032)
      2. Global Augmented Reality (AR) Sales Forecast by Type (2024-2032)
      3. Augmented Reality Glasses Market Revenue ($) and Sales Forecast (2024-2032)
      4. Augmented Reality Display Market Revenue ($) and Sales Forecast (2024-2032)
      5. Other Market Revenue ($) and Sales Forecast (2024-2032)
  10. Global Augmented Reality (AR) Market Forecast Segment by Application
    1. Global Augmented Reality (AR) Revenue ($) and Sales Forecast by Application (2024-2032)
      1. Global Augmented Reality (AR) Revenue ($) Forecast by Application (2024-2032)
      2. Global Augmented Reality (AR) Sales Forecast by Application (2024-2032)
      3. Enterprise Market Revenue ($) and Sales Forecast (2024-2032)
      4. Commercial Market Revenue ($) and Sales Forecast (2024-2032)
      5. Automotive Market Revenue ($) and Sales Forecast (2024-2032)
      6. Other Market Revenue ($) and Sales Forecast (2024-2032)
  11. Global Augmented Reality (AR) Market Forecast Segment by Region
    1. Global Augmented Reality (AR) Revenue ($) and Sales Forecast by Region (2024-2032)
      1. Global Augmented Reality (AR) Sales Forecast by Region (2024-2032)
      2. Global Augmented Reality (AR) Revenue ($) Forecast by Region (2024-2032)
    2. North America Market Revenue ($) and Growth Rate Forecast (2024-2032)
    3. Europe Market Revenue ($) and Growth Rate Forecast (2024-2032)
    4. China Market Revenue ($) and Growth Rate Forecast (2024-2032)
    5. Japan Market Revenue ($) and Growth Rate Forecast (2024-2032)
    6. India Market Revenue ($) and Growth Rate Forecast (2024-2032)
    7. Southeast Asia Market Revenue ($) and Growth Rate Forecast (2024-2032)
    8. Latin America Market Revenue ($) and Growth Rate Forecast (2024-2032)
    9. Middle East and Africa Market Revenue ($) and Growth Rate Forecast (2024-2032)
  12. Appendix
    1. Methodology
    2. Research Data Source
      1. Secondary Data
      2. Primary Data
      3. Market Size Estimation
      4. Legal Disclaimer