Mobile VAS Market Size, Share, and Industry Analysis By Solution (Short Messaging Services, Multimedia Messaging Services, Location Based Services, Mobile Email & IM, Mobile Money, Mobile Advertising, Mobile Infotainment, and Others), By Type (Premium Content and Value-added Services), By End-user (Media & Entertainment, Healthcare, Education, Retail, Government, and Others) and Regional Forecast 2021-2028-2032

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EMBEDDED MULTIMEDIA CARD MARKET REPORT OVERVIEW

global embedded multimedia card market size was USD 5.71 billion in 2023 and market is projected to touch USD 7.83 billion by 2032 at CAGR 3.5% during the forecast period.

An embedded multimedia card, or eMMC, is a non-volatile memory device that consists of flash memory and a flash memory controller. This allows the host CPU to be relieved of low-level flash memory management, simplifying the design of the application interface. Due to its small size, low power consumption, and many improved capabilities, embedded multimedia cards, or eMMCs, are quickly becoming the standard in many embedded applications, including single board computers (SBC), robotics, medical devices, automotive, networking, and building control systems. The eMMC is making its way into more modern applications as a result of the internet of things' (IoT) market's explosive expansion.

COVID-19 Impact: Pandemic Impacted Production and Supply Challenges Downsized the Market Growth

The global COVID-19 pandemic has been unprecedented and staggering, with the market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden market growth reflected by the rise in CAGR is attributable to market’s growth and demand returning to pre-pandemic levels.

The scale of the worldwide embedded multimedia card (eMMC) industry has been greatly influenced by the COVID-19 pandemic. The industrial sector's response to COVID-19 has had a major influence on the world economy. China is the primary source of imports for semiconductor devices and other electronic components. Due to a scarcity of supply, manufacturing units' temporary stoppage has resulted in a 2-3% increase in semiconductor component pricing. Additionally, the expansion of the worldwide embedded multimedia card (eMMC) market has been impeded by cuts to different capital budgets and delays in several planned projects across a range of end-use sectors.

LATEST TRENDS

"Increased Storage Facilities and Security Features to Ascend the Market Growth"

The need for more storage in embedded systems has led to a steady increase in eMMC storage capacity. The most recent eMMC models came with sizes of 64GB, 512GB, or even more. The trend toward incorporating sophisticated security features, including as hardware encryption capabilities, secure boot, and secure erase, into eMMC systems was prompted by the growing significance of data protection.

EMBEDDED MULTIMEDIA CARD MARKET SEGMENTATION

By Type

Based on type the global market can be categorized into 2GB‐4GB, 8GB‐16GB, 32GB‐64GB, 128GB‐256GB.

• 2GB–4GB: Basic applications with modest storage needs frequently employ these eMMC modules with lesser capacities. They might be appropriate for low-demanding data storage devices or basic embedded systems.

• 8GB–16GB: Smartphones, Internet of Things (IoT) devices, and other applications requiring modest storage often have eMMC capacities in this range. It is appropriate for many different kinds of embedded systems as it strikes a balance between price and storage capacity.

• 32GB–64GB: More feature-rich smartphones, tablets, and other embedded devices that need more storage utilize eMMC modules in this range. These powers are also appropriate for uses where retrieving and storing media is crucial.

• 128GB–256GB: High-end smartphones, tablets, and other gadgets with cutting-edge features and storage-demanding apps are common uses for the larger capacity eMMC modules. These bigger capacity are also typical in several automotive and industrial systems.

By Application

Based on application the global market can be categorized into smartphones, digital cameras, GPS systems and others.

• Tablets and Smartphones: eMMC is frequently utilized as internal storage in tablets and smartphones. It acts as the main means of storing user data, apps, and the operating system. It is appropriate for these portable devices because of its small size and dependability.

• Digital Cameras and Camcorders: eMMC is a common internal storage format used by digital cameras and camcorders. It makes it possible to save images and movies quickly and reliably. eMMC's solid-state design guarantees superior endurance and quicker access times over more conventional storage options.

• GPS Systems: eMMC is used in GPS navigation systems to store software, maps, and other necessary data. eMMC is appropriate for use in automobile applications because of its small design and dependability, which guarantees the seamless operation of navigation systems.

• Others: Set-top boxes and smart TVs employ eMMC to store user settings, apps, and firmware. Its integration makes the user experience on these devices more responsive and seamless. eMMC is used by several wearables for internal storage, including fitness trackers and smartwatches. It offers a dependable and energy-saving method for these small devices' firmware, applications, and user data storage. eMMC is utilized for data storage in a variety of industrial and Internet of Things (IoT) applications. Because of its tiny size and low power consumption, it is a sensible option for embedded systems that need sturdy and dependable storage. eMMC is used for data storage in certain medical devices, including patient monitoring systems and portable diagnostic equipment. Reliability is critical in medical applications, where the resilience of eMMC is advantageous.

DRIVING FACTORS

"Cost Effective Solution, Low Power Consumption and High Performance Sums Up to Level Up the Market Growth"

When compared to certain other technologies, eMMC offers a storage option that is more affordable. This affordability is an important aspect, particularly in the consumer electronics industry where product development is heavily influenced by cost concerns. In general, eMMC uses less power than conventional hard disk drives (HDDs). Because of this, it works well with battery-operated gadgets like tablets, smartphones, and other portable electronics. Even though eMMC's performance might not be as good as that of premium SSDs, it's still good enough for a lot of embedded applications. Read and write speeds have improved as a result of eMMC technological advancements, satisfying the needs of various devices.

"Diversified Applications with Advanced NAND Technologies to Tumble Up the Market Share"

Due to its versatility, the eMMC may be found in a wide variety of products, including as wearable technology, digital cameras, smartphones, tablets, set-top boxes, and more. Its versatility is a factor in its extensive application in a variety of sectors. Beyond consumer electronics, eMMC has found use in the automotive and industrial sectors. It is appropriate for a variety of embedded systems due to its solid-state construction, tiny form factor, and dependability. Since eMMC is dependent on NAND flash memory, advances in NAND technology—such as 3D NAND—are being implemented to enhance overall performance, storage density, and dependability.

RESTRAINING FACTOR

"Limited Endurance and Feeble for High End Applications to Hold Back the Market Growth"

Program/erase (P/E) cycles are restricted in eMMC in contrast to some other NAND flash-based storage options. Memory cells can degrade with time, particularly in applications that require a lot of writing. In some circumstances, this constraint can shorten the eMMC's lifetime. In high-performance applications like gaming or resource-intensive computing, eMMC might not be able to deliver the necessary speed and responsiveness. In these kinds of situations, higher-performance storage options like NVMe SSDs are more appropriate. Over the course of the projection period, the embedded multimedia card market growth may be adversely affected by the cost of implementation, maintenance and training requirements.

EMBEDDED MULTIMEDIA CARD MARKET REGIONAL INSIGHTS

"Asia Pacific Owing to Higher Adoption and Industrial Requirements Dominate the Market Growth "

The market is primarily segregated into North America, Latin America, Europe, Asia Pacific, and the Middle East & Africa.

Asia Pacific holds largest embedded multimedia card market share. The industrial sector is expected to grow at the fastest rate during the forecast period due to the need for highly reliable storage devices that can operate in unstable environments. Other major factors driving the growth of the embedded multimedia card market in Asia Pacific include the increased adoption of electronic embedded applications like tablets and smartphones. The Asia-Pacific area, especially China, South Korea, and Taiwan, has made significant contributions to the world market for electronics production. This area is home to a large number of semiconductor makers and electronic device assemblers.

KEY INDUSTRY PLAYERS

"Major Industry Players Using Ingenuity and Strategic Alliances towards Market Expansion "

Significant market participants have a significant effect on the market and are essential in identifying consumer preferences and market dynamics. These large companies' extensive retail networks and online platforms give customers simple access to a wide variety of apparel options. Due to their strong global presence and well-known brand, which have also strengthened consumer confidence and loyalty, product adoption has risen. Along with continuously funding R&D, these giants of industry also introduce cutting-edge designs, materials, and ingenious features to embedded multimedia card in response to shifting consumer tastes and expectations. The combined efforts of these large companies have a significant influence on the future course and degree of competition in the market.

List of Top Embedded Multimedia Card Companies

• Samsung (South Korea)
• SanDisk (U.S.)
• SK Hynix (South Korea)
• Phison Electronics (China)
• Greenliant Systems (U.S.)
• Kingston Technology (U.S.)
• Transcend Information (China)
• Toshiba (Japan)
• Micron Technology (U.S.)
• Silicon Motion Technology (China)

INDUSTRIAL DEVELOPMENT

April 2021: Kingston and NXP Semiconductors are expanding their collaboration. This addition would enable the newest chipset from NXP to function. Thus, the eMMC multimedia cards from Kingston would be included in the reference board for the i.MX 8M Plus application processors from NXP.

March 2021: The leading SD 8.0 specification is supported by Silicon Motion Technology Corporation's flagship SM2708 SD Express controller product, which also has backward compatibility with the SD 7.1 specification. With the help of Ultra-High Performance SD Express cards, the SM2708 SD Express controller solution is designed to develop applications that require high performance levels across a range of industries.

REPORT COVERAGE

The report includes a thorough SWOT analysis and offers predictions for market growth in the future. It explores a broad range of market categories and possible applications that might have an impact on the market's trajectory in the upcoming years, as well as key aspects that contribute to the market's growth. The research provides a comprehensive overview of the market's components and identifies possible growth opportunities by taking into account both historical turning points and present trends.